Content
360-degree video is transforming the way we experience and interact with visual content. Unlike traditional videos that limit viewers to a single perspective, 360-degree video allows users to explore every angle of a scene, offering an immersive viewing experience that feels like being in the middle of the action. Whether used in entertainment, education, or live event broadcasting, 360-degree video technology provides a more dynamic and engaging way to experience digital media.
At Fraunhofer HHI, we have been at the forefront of developing advanced 360-degree video systems, with a focus on improving both the quality of the visuals and the accessibility of the technology for content creators and viewers alike. One of our most notable innovations is the OmniCam-360, a cutting-edge camera system designed specifically for capturing ultra-high-definition panoramic video. The OmniCam-360 uses multiple camera modules to record in all directions simultaneously, creating seamless 360-degree footage that viewers can explore in real-time. Whether it’s a live concert, a sporting event, or a virtual tour of a historical site, OmniCam-360 transports viewers into the scene, offering a sense of presence and immersion that traditional video simply cannot provide.
In addition to enhancing the visual experience, Fraunhofer HHI is addressing the technical challenges associated with 360-degree video, such as data compression and streaming efficiency. High-resolution 360-degree video can be data-intensive, especially in live streaming scenarios, where maintaining high visual quality without overloading bandwidth is crucial. Our research focuses on advanced video compression techniques that optimize the balance between video quality and file size, ensuring that 360-degree video can be delivered smoothly and efficiently across different platforms and devices.
As 360-degree video continues to grow in popularity, Fraunhofer HHI remains dedicated to advancing the technology to meet the evolving needs of creators and audiences. From improving visual quality to enhancing the efficiency of live streaming, our innovations are pushing the boundaries of what’s possible in immersive video production. Whether it’s for live event broadcasting, virtual reality training, or immersive storytelling, 360-degree video is opening up new possibilities for how we create and consume media.
Our VR technologies offer fully immersive experiences with volumetric video, advanced motion tracking, and interactive environments.
Our AR and MR innovations blend digital and real worlds, creating powerful tools for industrial applications, education, and training.
Our advanced 360-degree video technologies deliver immersive, high-resolution panoramic views, transforming virtual experiences and live event broadcasting.
Our cutting-edge spatial audio solutions create precise, three-dimensional soundscapes, redefining realism in immersive media environments.